WWD

Loretta Caponi Expands Home Collection, Business in U.S.

The Florence-based brand has several projects in the pipeline for 2023.

BY LUISA ZARGANI
FLORENCE — The Loretta Caponi store here is hard to miss — both
because there’s nothing quite like it, with the most unique hand embroidered linens depicting everything from hot air balloons to toy trains or faithful reproductions of Tuscan sceneries, and because it’s been a prized stop-off in the city for generations.

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